Coca Cola Social Media Policy

Here are the best parts about coke s new policy.

Coca cola social media policy. Coca cola recently released a new social media policy outlining their online social media principles. Coca cola social media policy. It s a great policy for a large organisation for a number of reasons. Coca cola guides employees for both individual participation as well as participation on behalf of the company.

Coca cola s social media policy highlights are below. Coca cola s new social media policy. Publicising your social media policy makes some clear statements about your company. Tccc has a history of aligning its commercial practices with our sustainability goals our business goals and our values.

The coca cola hbcpremium spirits responsible marketing policy is intended to provide clear and consistent guidance to all employees about our standards for responsible marketing advertising and promotion of the premium spirits products the company distributes and sells onbehalf of its business. Coca cola released a new social media policy that s short and to the point offering common sense guidelines for its employees. The policy lays out clear guidelines for three distinct groups of people. We recognize the vital importance of participating in these online conversations and are.

Coca cola coca cola s social media principles are guided by their shared values and outline how these values should be demonstrated in the online social media space. Here are a few key points i chose. The values of the coca cola company within the online community company and agency associates. The coca cola company tccc is committed to the responsible marketing of our products.

A social media policy should augment existing company policy you don t need to create a code of conduct from scratch. I believe that coca cola has a really great social media policy. First an interview with adam brown head of social media at coca cola. Coca cola one of the most recognizable brands in the world understands the importance of managing relationships with their fans and consumers particularly on social media.

For example if you register on the sites using a social media account we may post a generic registration message on your social media profile and if you click a social media like button on a site while logged in to your social media account your actions will be transmitted to the applicable social media provider and may be available on your social media profile. Now we want to share with you coca cola s new social media policy. The company embraces the fact that consumers have thousands of conversations surrounding coca cola each day and has laid out a social media policy with a detailed set of online. Online social media principles 12 2 09 online social media principles.